Resealable Packaging Solution for Lavash Bread

Sector Food
Products Lavash bread

Supertape provided a custom tape applicator and cutting unit that could be easily integrated into the existing Ilapak flowpack machine.

Traditional Lavash, modern packaging innovation with TapeSeal

Customer profile

A leading bakery in Eastern Europe, specializing in traditional Lavash bread, wanted to modernize its packaging process. After purchasing a used Ilapak flowpack machine, the producer was looking for a cost-efficient way to improve consumer convenience and keep the bread fresher for longer after opening.

Together with Supertape, the bakery chose a resealable packaging solution with TapeSeal: a smart retrofit that makes existing equipment suitable for modern, resealable flowpack packaging.

Lavash challenge solution

The challenge

Lavash bread can dry out quickly after opening if the packaging cannot be properly resealed. The manufacturer therefore wanted to introduce reclosable packaging without investing in an entirely new packaging line.

The solution had to be easily integrated into the existing Ilapak flowpack machine while maintaining production speed, reliability and product quality. Food-safe materials and ease of use for the consumer were also important requirements.

The solution

Supertape developed a complete retrofit solution featuring a custom-made tape applicator and an integrated cutting unit. These components were seamlessly incorporated into the existing Ilapak flowpack machine.

During the packaging process, the food-safe TapeSeal is applied without tension after the packaging film has been cut. This ensures that the tape continues to function properly and allows the packaging to be opened and resealed multiple times with ease.

Because the standard flowpack process remains unchanged, the solution could be integrated without any loss of speed or production capacity.

Traditional Lavash, modern packaging innovation with TapeSeal

The result

With TapeSeal, the producer now has a resealable packaging solution that fits both the product and the existing production process. Consumers can easily open and reseal the packaging, helping the Lavash bread stay soft and fresh for longer.

Key benefits:

  • retrofit of an existing Ilapak flowpack machine without a major investment;
  • full integration without loss of production speed or capacity;
  • Lavash bread stays soft and fresh for longer after opening;
  • improved consumer experience through easy opening and resealing;
  • less food waste thanks to better product protection;
  • cost-effective upgrade of existing equipment.

Also suitable for other applications

The TapeSeal solution can also be applied to other flowpack products, such as pitas, flatbreads, tortillas, wraps, cookies, biscuits, cheese, sliced meats and various bakery products.

Thanks to its modular design, the solution can be integrated into both new and existing flowpack lines from various machine manufacturers.

Watch the video to see how Supertape TapeSeal, together with a custom-made tape applicator and cutting unit, is integrated into an existing Ilapak flowpack machine to create resealable packaging for Lavash bread.