Reclosable packaging without a zipper MultiSeal™: the same convenience, with less material

Sector Food indusrty

Reclosable packaging offers consumers added convenience, but traditional zippers often come with increased material consumption, higher costs and greater production complexity. With MultiSeal™, MULTIVAC and Supertape BV show that there is another way: a smart tape solution that combines reclosability with reduced material use, efficient processing and support for more sustainable packaging concepts.

The challenge: reclosability without the drawbacks of a zipper

A leading producer in the food industry was looking for a way to offer consumers a reclosable package without compromising on packaging speed, sustainability or cost efficiency.

The solution: a smart tape solution instead of a zipper

The solution was found in MultiSeal™: an innovative reclosable packaging concept developed by MULTIVAC and Supertape BV.

MultiSeal™ replaces the conventional zipper with a specially developed pressure-sensitive tape system. This tape is applied directly during the packaging process and creates a simple, intuitive opening and resealing function for consumers.

The result is a package that offers the same practical reclosability as a zipper, but with less material, lower weight and less complexity in the production process.

How does MultiSeal™ work?

How does MultiSeal™ work?

The package is produced on a MULTIVAC packaging line. During the process, the MultiSeal™ tape is automatically applied inline. The consumer opens the package using the integrated easy-open feature and can easily reseal it after use by pressing the tape area back into place.

This helps keep the product better protected and fresher for longer after opening.

Benefits for consumers

For consumers, MultiSeal™ primarily offers greater convenience. The package is easy to open, can be resealed multiple times and helps protect the contents after opening. This can contribute to a longer fresh experience and less food waste.

Benefits for brand owners

For brand owners, MultiSeal™ offers a distinctive packaging solution that meets the growing demand for more sustainable packaging. By replacing the zipper with a lightweight tape solution, material consumption is reduced and the overall package weight decreases.

In addition, MultiSeal™ supports recyclable mono-material packaging concepts and aligns with future sustainability and regulatory requirements, such as the PPWR.

MultiSeal™ – reclosable packaging, reimagined.

Benefits for production

Benefits for production

MultiSeal™ has been developed for efficient processing within existing packaging operations. The tape is applied inline on MULTIVAC packaging lines, allowing high production speeds to be maintained.

This enables producers to offer a reclosable package without compromising line performance or process continuity.

Suitable for various food applications

MultiSeal™ is suitable for a wide range of food applications, such as sliced meats, cheese, bakery products, fresh produce, convenience foods, ready meals and snacks.

The result: convenience, sustainability and efficiency in one solution

MultiSeal™ demonstrates that consumer convenience, sustainability and production efficiency can go hand in hand. By combining advanced MULTIVAC packaging technology with innovative reclosable tape from Supertape, the result is a package that is practical for consumers, efficient for producers and better aligned with circular packaging goals.